TheluxurybrandstrategychallengeInthelasttwodecades,,thedebateshavebeenrelatedtotheassociatedchallengesandparadoxesthathaveemergedasaresultoftheevolutionofluxurysinceitbecameaconsolidatedeconomicsectorinthelate1990s,ledbythevisionofconglomeratessuchasLVMH,$20billionin1985toitscurrent$180billionworthhasbeenbroughtaboutbyglobalisation,wealth-creationopportunities,newmarketsegments,munications,internationaltravelandcultureconvergence,,,leathergoods,fragrance,skincare,cosmetics,wines,spirits,timepieces,jewellery,automobiles,privatejets,hotels,homedecorationorconciergeservices,,with360boutiquesin54countriesworldwide,esstoluxury,,issuessuchascounterfeiting,productionoutsourcing,country-of-origineffectsandtheextensionofproductrangeshaveallledtoamixedandexpandedofferingofluxurygoodstoawidermarket,plexitiesandexpectations(Figure1).,theexpandedbaseofwealthyclientstheworldoverareunderg
The+luxury+brand+strategy+challenge 来自beplayapp体育下载www.apt-nc.com转载请标明出处.