专业英语 merce.ppt

merceElectronic
Commerce
Unit 2 Business-to-Business merce
1
Import merce
EC
2
Chapter 1
Introduction to
merce
EC
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Contents of Chapter1
EC
merce
1
2
Economic Forces and merce
3
International Nature of merce
4
5
Business Models, Revenue Models, and Business Processes
The Relationship between merce and Others Disciplines
4
Learning Objectives:
In this chapter, you will learn about:
EC
(1) What merce is?
(2) How economic forces have created a business environment that is fostering a rebirth of merce?
(3) Why merce is international by its very nature and what challenges arise in doing global merce?
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Part one
merce
EC
6
Learning Objectives:
(1) Define merce and describe its characters.
(2) How many categories does merce have and describe these?
(3) Describe and discuss the content and framework of merce.
EC
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Contents
merce and Electronic business
1
Characters of merce
2
EC
Categories of merce
3
4
5
6
merce Framework
8
merce
and Electronic business
(1) merce (merce)
Businesses trading with other businesses and internal processes
(2) Electronic business (e-business)
Term used interchangeably with merce
A broader definition of EC, which includes:
EC
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merce
EC
★ Buying and selling of goods and services
★ Servicing customers
★ Collaborating with business partners
★ Conducting electronic transactions within anization
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